“WHY I’LL ONLY DATE BLACK MEN”
Yeah, quite a subject isn’t it, though not the reason I bought the November issue of Cosmo. Someone, who may or may not still read my blog suggested I get the issue. I can see why she suggested it, I’m sure she gets a little thrill every time she sees her name on an article. I must admit I got a little thrill on her behalf seeing her name in print. True, I’ve never met this woman but I am at least electronically acquainted with her so it was really cool seeing her name on something.
Now that I had the magazine, and had read the bit written by someone I sort of know and got my 95c worth, I thought I should read all the rest so that I can get my R23 worth. It’s taken me this long to get through the mag. Apart from being really stressed at work and spending quality time with my Geek, my cat and my PS2, I haven’t had much time to read the said magazine.
So today I put aside all other distractions and did some serious reading. At 308 pages (as per the cover statement) I thought I had quite a task ahead of me. Once I realised that about 90% of those pages were filled with either advertisements or skinny models in skimpy bikinis, it suddenly did not seem such a daunting task.
Might I just take a moment here and now to thank Cosmo for so thoughtfully including an article on boosting my self-esteem. After those bikini models, nearly 50 pages worth, it’s reassuring to know you devoted three whole pages to my mental well-being (although you might have held off on adding yet another bikini clad model in said article, it kind of spoiled things for me).
Back to the title – which I borrowed direct from the cover. As a white South African, I was looking forward to a very interesting read. A lot of things in our country may have changed but dating and marriage across colour lines is still not that common (at least now people have the good grace not to stare).
From the title I had made two assumptions, that the author was a woman and that she was white. I was close, the author is a woman, a black woman. Which begs the questions, why the hell does she need a page in a very popular woman’s magazine to make this statement and justify this? Do I need to do a write up on why I only date white men? It seems like such a non-issue if you ask me.
I could understand and would have welcomed an article from someone, regardless of their race, talking about why they only date people from another race group. Are white men more attentive? Are black women more accommodating? Are Indian girls just so damn drop dead gorgeous that no one else can compete? Are coloured men funnier and more apt to make you laugh and not take life too seriously? The answers to these questions would have made for fascinating reading. It might also have made us look at ourselves differently and question the race assumptions we make.
At the very least, the author might have spent more time on the cultural differences she and her partner experience - he’s Angolan, she’s Nigerian. It might be obvious to some, but for others it needs to be spelled out that skin colour and culture are not one and the same thing. A Swede and a Brit may share the same lack of a tan but they certainly don’t share the same culture.
Yes, I made the assumption that she was white. Partly it’s because I think Cosmo’s demographic goes more in the pale direction but mostly I just expected something explosive and revealing from the title. Had the title been “Why I only date White Men” I would have assumed that she was a she and that she was black.
So, I’m curious to know what came first, the title or the article. If it’s the title, did Cosmo’s editorial staff have to look far to find a story to suit? Had their intention been to publish an article more along the lines of a mixed race relationship and did they then reach their deadline and have to make do with something else?
Assuming the article came first, just where does the author live? If she resides in Africa, surely Africans don’t bat an eyelid at her refusal to date white men? In fact I’m hard pressed to think of any nation that expects black women to date white men.
No one expects Cosmo to be a deep, philosophical read, least of all the people at Cosmo themselves. Then surely they do not need provocative titles on their cover to sell magazines? So why the misleading title, who are they hoping to con into buying their magazine? Me? More questions then answers and if I thought they would give me the printing space, I would write a letter to the editor. However, unless I’m offering up heaps of praise I doubt it will get printed.
I probably won’t be buying Cosmo again, which is a pity. The magazine has potential (they did include an article on Mirena, a contraceptive I had never heard of and think I need to talk to my gynae about), but if I wanted barely dressed babes I’d buy FHM.
Fortunately me not buying Cosmo won’t leave a lot of staff writers unemployed. Cosmo never catered for my kind in the first place. My kind being the thinking woman with a brain, wanting information, entertainment and an acknowledgement that there is far more to life and living then how you look in a swimsuit.


